Head of Media, Amazon Gaming – Luna – Job ID: 10483948

Description

Amazon Gaming is hiring for a dynamic, data-driven Head of Media to steer all media technique, planning, and funding throughout our portfolio of video games and gaming companies. This function owns the total media ecosystem for Amazon Gaming (inclusive of Amazon Games Studios, Prime Gaming, and Luna) from long-term media planning and shopping for to real-time efficiency optimization throughout all paid channels.
You would be the single-threaded chief for media at Amazon Gaming, answerable for setting the media imaginative and prescient, managing the entire media funds, constructing company relationships, and making certain each greenback of media funding delivers most attain, effectivity, and return. The best candidate is a strategic media chief with deep experience throughout the total media panorama (each fastened and variable), confirmed negotiation expertise, and the power to translate enterprise targets into best-in-class media methods that drive participant acquisition, model consciousness, and cultural relevance throughout the leisure ecosystem.

Key job tasks
– Own the end-to-end media technique and whole media funds for Amazon Gaming, setting the imaginative and prescient for a way media funding drives enterprise
– Lead, mentor, and develop the media group, attracting prime media expertise and constructing a high-performing group tradition rooted in strategic excellence and data-driven decision-making.progress throughout titles, platforms, and markets.
– Develop the annual and quarterly media funding framework that guides funds allocation throughout fastened and variable channels, titles, audiences, and marketing campaign phases — balancing brand-building attain with performance-driven effectivity.
– Lead complete media panorama analyses for every key market, figuring out rising channels, shifting consumption behaviors, and aggressive media methods, working carefully with company companions and inner insights groups.
– Lead the event of programmatic and audience-buying capabilities, leveraging Amazon’s distinctive information property and advert tech ecosystem to drive precision focusing on at scale.
– Drive real-time optimization of variable media spend primarily based on efficiency information, adjusting techniques, inventive, focusing on, bidding methods, and funds allocation to maximise ROI and ROAS.
– Serve as the first relationship proprietor for all exterior media businesses, setting expectations, defining methods of working, and holding businesses accountable for strategic considering, innovation, and marketing campaign efficiency.
– Partner with Marketing, Product, Content, and Analytics groups to determine media KPIs, measurement frameworks, and attribution fashions that tie media funding to enterprise outcomes.
– Make strategic trade-off selections on media combine, figuring out the optimum stability of funding throughout channels, markets, and marketing campaign phases primarily based on information, enterprise priorities, and media economics.
– Manage relationships with media platform companions (Google, Meta, TikTok, The Trade Desk, Amazon Ads, and so forth.), securing early entry to betas, preferential assist, and co-investment alternatives.
– Establish the media measurement and attribution framework for Amazon Gaming, defining how media funding is measured, attributed, and optimized throughout channels, titles, and markets.

Basic Qualifications

– 10+ years {of professional} non-internship advertising and marketing expertise
– Experience managing groups
– Experience utilizing information and metrics to drive enhancements
– Experience with Excel or Tableau (information manipulation, macros, charts and pivot tables)
– Experience driving route and alignment with cross-functional groups

Preferred Qualifications

– Knowledge of Photoshop, video modifying, and associated instruments
– Experience in inter-team working expertise to develop partnership with accomplice, tech group and working at management ranges

Amazon is an equal alternative employer and doesn’t discriminate on the premise of protected veteran standing, incapacity, or different legally protected standing.

Los Angeles County candidates: Job duties for this place embody: work safely and cooperatively with different workers, supervisors, and workers; adhere to requirements of excellence regardless of aggravating situations; talk successfully and respectfully with workers, supervisors, and workers to make sure distinctive customer support; and observe all federal, state, and native legal guidelines and Company insurance policies. Criminal historical past might have a direct, hostile, and destructive relationship with among the materials job duties of this place. These embody the duties and tasks listed above, in addition to the talents to stick to firm insurance policies, train sound judgment, successfully handle stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard enterprise operations and the Company’s popularity. Pursuant to the Los Angeles County Fair Chance Ordinance, we’ll contemplate for employment certified candidates with arrest and conviction data.

Our inclusive tradition empowers Amazonians to ship the most effective outcomes for our clients. If you’ve gotten a incapacity and wish a office lodging or adjustment in the course of the software and hiring course of, together with assist for the interview or onboarding course of, please go to for extra data. If the nation/area you’re making use of in isn’t listed, please contact your Recruiting Partner.

The base wage vary for this place is listed beneath. Your Amazon bundle will embody sign-on funds and restricted inventory items (RSUs). Final compensation will probably be decided primarily based on components together with expertise, {qualifications}, and site. Amazon additionally affords complete advantages together with medical health insurance (medical, dental, imaginative and prescient, prescription, Basic Life & AD&D insurance coverage and choice for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement protection), 401(okay) matching, paid day without work, and parental go away. Learn extra about our advantages at https://amazon.jobs/en/benefits.

USA, CA, Culver City – 187,000.00 – 252,900.00 USD yearly
USA, NY, New York – 205,700.00 – 278,200.00 USD yearly
USA, WA, Seattle – 187,000.00 – 252,900.00 USD yearly