Games of Texas brings 8,000 athletes, anticipated $6.5M financial impression to Bryan-College Station

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BRYAN, Texas (KBTX) – The Games of Texas is underway in Bryan-College Station, drawing 8,000 registered youth and newbie athletes competing throughout almost a dozen sports activities by way of Sunday, Aug. 2.

Competitions are unfold throughout Bryan-College Station and Texas A&M’s campus. Sports embody observe and discipline, swimming, tennis, pickleball, boxing, archery, futsal, final frisbee, horseshoes and golf.

Organizers count on between 25,000 and 30,000 guests to reach within the Brazos Valley by the top of the weekend.

Economic impression

Bryan-College Station estimates about $6.5 million in financial impression over the 4 days of competitors, in accordance with Destination Bryan.

Lina Adams, PR and communications coordinator at Destination Bryan, stated the spending begins at accommodations, gasoline stations and eating places and from there, strikes by way of the native economic system.

The 2026 Games of Texas will impact traffic in Bryan-College Station.
The 2026 Games of Texas will impression visitors in Bryan-College Station.(kbtx)

“What’s really cool about sports tourism is that even if you maybe yourself are not a sports fan, these sports tournaments are working for you,” Adams stated. “They’re offsetting taxes that the cities would otherwise have to collect to keep up the same quality of life we’re used to in this community.”

Adams stated the financial profit extends past probably the most seen companies.

“The restaurants have to pay their waiters and the hotels have to pay their staff,” Adams stated. “And so that money gets to trickle through our economy in various ways.”

Adams stated Bryan-College Station’s location performs a job in attracting occasions of this dimension.

Youth and amateur athletes are competing in the 2026 Games of Texas in Bryan-College Station.
Youth and newbie athletes are competing within the 2026 Games of Texas in Bryan-College Station.(kbtx)

“Bryan-College Station has built itself a reputation for being a great host city for sports tournaments,” Adams stated. “We are conveniently located in the center of what we call the Texas Triangle. So the major metros, DFW, Austin, Houston- making it really easy and convenient to get here.”

Adams advised KBTX that the occasion can also be well-timed for the native economic system. With college students out for the summer season and soccer season not but underway, she stated occasions just like the Games of Texas assist fill lodge rooms and help companies that will in any other case see slower visitors.

Road closures and visitors

Campus Drive and Oak Ridge Drive close to Merrill Green Stadium are partially closed. Drivers are inspired to make use of Briarcrest Drive or Highway 6 as alternate routes. Adams stated these roads stay accessible for occasion parking.

The heaviest congestion is anticipated close to Merrill Green Stadium, the place roughly 4,700 observe and discipline athletes are anticipated to compete over the course of the occasion, and close to the Rec Center Natatorium on Texas A&M’s campus, which can host swimming — the second-largest occasion of the weekend.

The Briarcrest hall close to Chick-fil-A and Raising Cane’s can also be anticipated to see heavy visitors all through the weekend. Adams stated residents seeking to keep away from congestion ought to contemplate Midtown and Downtown Bryan as options.

Event schedule and venues

All occasions are open to the general public. Tickets might be bought on the gate or on-line.

  • Opening Ceremonies | Legends Event Center | July 31
  • Boxing | Hilton College Station
  • Golf | The City Course at The Phillips Event Center | July 30–31
  • Swimming | Rec Center Natatorium
  • Track & Field | Merrill Green Stadium
  • Tennis | George P. Mitchell Tennis Center | July 31–Aug. 2
  • Archery | Brazos County Archery Club | Aug. 1
  • Futsal | Legends Event Center | Aug. 1–2
  • Ultimate Frisbee | Bryan Regional Athletic Complex | Aug. 1–2
  • Pickleball | Bryan Tennis Center | Aug. 1–2
  • Horseshoes | Sue Haswell Park | Aug. 1

Click here for the total schedule, venue particulars and admission data.

Copyright 2026 KBTX. All rights reserved.


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