Head of Media, Amazon Gaming – Luna – Job ID: 10427514

Description

Amazon Gaming is searching for a dynamic, data-driven Head of Media to guide all media technique, planning, and funding throughout our portfolio of video games and gaming companies. This position owns the complete media ecosystem for Amazon Gaming (inclusive of Amazon Games Studios, Prime Gaming, and Luna) from long-term media planning and shopping for to real-time efficiency optimization throughout all paid channels.
You would be the single-threaded chief for media at Amazon Gaming, liable for setting the media imaginative and prescient, managing the whole media funds, constructing company relationships, and making certain each greenback of media funding delivers most attain, effectivity, and return. The perfect candidate is a strategic media chief with deep experience throughout the complete media panorama (each mounted and variable), confirmed negotiation abilities, and the power to translate enterprise aims into best-in-class media methods that drive participant acquisition, model consciousness, and cultural relevance throughout the leisure ecosystem.

Key job obligations
– Own the end-to-end media technique and complete media funds for Amazon Gaming, setting the imaginative and prescient for the way media funding drives enterprise
– Lead, mentor, and develop the media crew, attracting high media expertise and constructing a high-performing crew tradition rooted in strategic excellence and data-driven decision-making.development throughout titles, platforms, and markets.
– Develop the annual and quarterly media funding framework that guides funds allocation throughout mounted and variable channels, titles, audiences, and marketing campaign phases — balancing brand-building attain with performance-driven effectivity.
– Lead complete media panorama analyses for every key market, figuring out rising channels, shifting consumption behaviors, and aggressive media methods, working intently with company companions and inside insights groups.
– Lead the event of programmatic and audience-buying capabilities, leveraging Amazon’s distinctive knowledge belongings and advert tech ecosystem to drive precision focusing on at scale.
– Drive real-time optimization of variable media spend primarily based on efficiency knowledge, adjusting techniques, inventive, focusing on, bidding methods, and funds allocation to maximise ROI and ROAS.
– Serve as the first relationship proprietor for all exterior media companies, setting expectations, defining methods of working, and holding companies accountable for strategic considering, innovation, and marketing campaign efficiency.
– Partner with Marketing, Product, Content, and Analytics groups to ascertain media KPIs, measurement frameworks, and attribution fashions that tie media funding to enterprise outcomes.
– Make strategic trade-off selections on media combine, figuring out the optimum steadiness of funding throughout channels, markets, and marketing campaign phases primarily based on knowledge, enterprise priorities, and media economics.
– Manage relationships with media platform companions (Google, Meta, TikTok, The Trade Desk, Amazon Ads, and so on.), securing early entry to betas, preferential help, and co-investment alternatives.
– Establish the media measurement and attribution framework for Amazon Gaming, defining how media funding is measured, attributed, and optimized throughout channels, titles, and markets.

Basic Qualifications

– 10+ years {of professional} non-internship advertising expertise
– Experience managing groups
– Experience utilizing knowledge and metrics to drive enhancements
– Experience driving route and alignment with cross-functional groups

Preferred Qualifications

– Experience in conventional and rising media channels together with TV, OOH, cinema, digital show, on-line video and paid social
– Experience main throughout a number of locales
– Experience with and deep understanding of promoting applied sciences (i.e., advert server, DSP)
– Experience within the gaming or leisure trade (gaming, streaming, movie, music) with an understanding of leisure media shopping for dynamics.

Amazon is an equal alternative employer and doesn’t discriminate on the premise of protected veteran standing, incapacity, or different legally protected standing.

Los Angeles County candidates: Job duties for this place embrace: work safely and cooperatively with different staff, supervisors, and employees; adhere to requirements of excellence regardless of disturbing circumstances; talk successfully and respectfully with staff, supervisors, and employees to make sure distinctive customer support; and observe all federal, state, and native legal guidelines and Company insurance policies. Criminal historical past could have a direct, antagonistic, and detrimental relationship with among the materials job duties of this place. These embrace the duties and obligations listed above, in addition to the talents to stick to firm insurance policies, train sound judgment, successfully handle stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard enterprise operations and the Company’s popularity. Pursuant to the Los Angeles County Fair Chance Ordinance, we are going to contemplate for employment certified candidates with arrest and conviction information.

Our inclusive tradition empowers Amazonians to ship one of the best outcomes for our prospects. If you will have a incapacity and want a office lodging or adjustment in the course of the utility and hiring course of, together with help for the interview or onboarding course of, please go to for extra info. If the nation/area you’re making use of in isn’t listed, please contact your Recruiting Partner.

The base wage vary for this place is listed under. Your Amazon bundle will embrace sign-on funds and restricted inventory items (RSUs). Final compensation might be decided primarily based on elements together with expertise, {qualifications}, and placement. Amazon additionally affords complete advantages together with medical insurance (medical, dental, imaginative and prescient, prescription, Basic Life & AD&D insurance coverage and choice for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement protection), 401(okay) matching, paid day off, and parental depart. Learn extra about our advantages at https://amazon.jobs/en/benefits.

USA, CA, Culver City – 156,100.00 – 211,200.00 USD yearly
USA, NY, New York – 171,800.00 – 232,400.00 USD yearly
USA, WA, Seattle – 156,100.00 – 211,200.00 USD yearly